Assisting men with the perfect attire for every occasion.

Our story

Look the part. Then forget about it.

Wear It Works is a website that helps men dress for every occasion. Our mission is simple: “assisting men with the perfect attire for every occasion.” We set out to build something you won’t find anywhere else online, on social media or in print. Whether you’re fresh out of college or a seasoned gentleman who still expects a high level of respect, Wear It Works is your visual guide to dressing appropriately and in style, so you can walk in knowing you meet or exceed expectations, whatever the event.

Every occasion comes with two questions: what’s the dress code, and what’s actually in style? For each event, we explain the dress code in plain terms, then show you several complete outfits in detailed photos, adjusted for the season and the time of day. Every look is worn by real men, not models. The result: you look the part, feel confident, and put your focus where it belongs, on the event itself.

We’re starting with the essentials: clear, simple dress codes for the occasions men ask about most. From there we’ll keep growing, with new occasions every week and more on style, etiquette and the things our readers care about. Tell us what you’d like to see next.

Meet the founder

[Your name]

Founder · North Carolina

[Who you are: a sentence or two about your background, your work and where you're from.]

[Why you started Wear It Works: the moment you realized men needed this, or the question friends kept asking you.]

[Your style point of view: what you believe about dressing well, and an occasion you love dressing for.]

• Home base[Your town], North Carolina
• Favorite occasion to dress for[e.g. an October dove hunt, a summer wedding]
• One rule I live by[e.g. Fit matters more than price.]